Apple Vs Samsung Survey Questions + Sample Questionnaire Template

Apple vs Samsung survey questions is a questionnaire to understand customer opinions about Apple and Samsung smartphones. These survey questions aim to identify what are the factors that influenced the customer to purchase the particular brand and what are their perceptions about Apple or Samsung as a brand for smartphones.

When we talk about high-end smartphones, only two companies come to our minds, namely Apple or Samsung. We can say the market is divided in two segments, such as Apple users for iOS or Samsung for android OS. If someone was to shift or purchase a high-end smartphone, he would choose from an Apple or Samsung smartphone, as his first preference. Such a survey would enable the company to understand consumer opinions about these products and hence strategies can be made to reach the market segment accordingly and to grab a higher market share.

Following are the questions to gather information about users opinion about Apple or Samsung smartphones: