User Satisfaction Survey + Sample Questionnaire Template
User satisfaction survey questions is a questionnaire to understand how satisfied a customer is with the product/service they are using. This survey aims to identify the perceptions of the users with regards to their experience while using the product/service. Such a survey can enable businesses to understand views of the users about their product/service and hence try to improve certain areas which can help them to keep these customers loyal and may be even promote it.
User satisfaction is as an important attribute that is extracted from a product or service after its usage. Nowadays the competition in the market for all kinds of businesses is increasing and hence, all businesses have to keep up with the competition to keep their users satisfied. According to the local consumer survey, 92% of the users trust recommendations made by a family or friend. 93% of the respondents stated they turn to online reviews to decide if the product/service is good. Word of mouth is considered to be a key influencer by 74% of this audience. Such recommendations or reviews are achieved only if the user is satisfied with the product/service. It is said that experience is going to be the key differentiator by 2020, not the price or the product but how satisfied a customer is going to be with the experience provided. Hence a user satisfaction sample survey template can be helpful for businesses to stay ahead in the game and build those loyal customer and may be even brand ambassadors.
Following are the questions to gather perceptions of the user about the product/service and their level of satisfaction.
Benefits of using the User Satisfaction Survey Template
1) Check customer satisfaction levels
Using the user satisfaction questionnaire, you can understand customer satisfaction levels about your product or service. If the levels are alarmingly low, you need to look into what's causing huge dissatisfaction to consumers. Once you have identified the reasons, you can make necessary changes or refinements to your products or services to make it better.
2) User experience
It gives you insights into user-experience; is it intuitive, good or bad, is something that is important for brands to know. Poor user experience will affect customers' customer satisfaction levels and may discourage them from re-purchasing and recommending to their friends and family.
3) Evaluate your customer service team
An able and robust customer support team is necessary for any brand's success. Customers must interact with a knowledgeable and polite customer service representative when in need. This template lets you evaluate how your team responds to customer queries resolves them, and the turnaround time.
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